Customer Background
Focus Management Group offers nationwide capabilities in performance turnaround
and crisis management, business restructuring and asset recovery. Headquartered
in Tampa, FL, with offices in Atlanta, Chicago, Greenwich, Los Angeles and Nashville,
Focus Management Group provides turn-key support to stakeholders including secured
lenders and equity sponsors.
Business Challenge
The company required an informational website with a content management
system, as non-technical marketing staff needed to make regular content changes. Additionally, the company required a web analytics package to track it's corporate
marketing efforts.
Solution
MethodFactory implemented a .NET content
management system and integrated that website to its Velocity Marketing Manager (VM2) web analytics and sales process
software. MethodFactory developed an online marketing plan for the company
designed to target very specific niche markets. Go to:
www.focusmg.com.
Technologies